2013 will witness a new satellite capacity deal between SES and Turkey-based Anadolu Networks. The two companies made it known that SES will devote one of the transponders on one of its ASTRA satellite for Anadolu's direct-to-home (DTH) satellite TV platform.
The Anadolu DTH platform will broadcast local TV channels across Turkey. It will tap the SES ASTRA 1G satellite at the prime orbital position of 31.5 degrees East for capacity and coverage.
In addition, Anadolu Networks has plans for the ASTRA 5B satellite set for launch during the third quarter of 2013. Anadolu will use ASTRA 5B to deliver its its content to Germany, the CIS region, and other countries outside of Turkey.
According to Norbert Hölzle, SES Senior Vice President of Commercial Europe, the DTH satellite TV platform launched by Anadolu Networks will not just increase the audiences of Turkish regional TV channels. It will also widen the reach of their businesses, allowing them to cater to a larger group of consumers outside local communities in Turkey through the advantages provided by satellite.
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