One of the leading providers of global, end-to-end content management and distribution services, RRsat Global Communications Network Ltd., is now expanding to radio and television broadcasting industries. To support the expansion, RRsat has teamed up with SpaceCom to deliver high-powered Ku band, MCPC platforms via the Amos 5 satellite. The development will see an increase in the direct-to-home capacity content to Sub-Saharan Africa.
SpaceCom's Amos 5 has been delivering Ku-band, as well as C-band capacity to the entire African continent. The company's plans to be multi-regional satellite operator is also supported by the upcoming projects like AMOS-4 in 2013 with coverage over Russia and South Asia, and AMOS-6 in 2014 with coverage over Europe and the Middle East.
International point-to-point businesses have declined and the satellite industry is now investing more on DTH services. RRsat's new Ku band, MCPC platforms will deliver powerful beams and greater coverage to the African continent, providing the needed infrastructure to meet the increasing TV viewing demand in the continent.
"The African market for broadcast television is growing rapidly," said Lior Rival, VP Sales & Marketing at RRsat. "Together with AMOS, we believe that with these platforms we will be able to provide leading TV and radio channels the opportunity to reach a continent demanding new television viewing. RRsat is able to cost-effectively bring content from Europe, Asia and the Americas for DTH distribution.
Aside from Ku band, the newest spectrum called Ka band is also emerging in the Asian and Australian regions. It's greater capacity and ability to complement existing Ku band services are being seen as the future of a satellite industry facing challenges like limited orbital slots and frequencies.
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